PAVSC Hosting Official Toronto Launch Event for Members

The Professional Audio Visual Society of Canada (PAVSC) is inviting its Members to an exclusive in-person launch event on November 4, 2025, at MDC Music Studios (309 Horner Ave., Etobicoke, ON). The evening begins at 5:30 p.m. and will feature a keynote presentation, exclusive giveaways, and ample opportunity to connect with fellow AV professionals.

At 7:00 p.m., Leadership Consultant and former L-Acoustics Americas CEO Alan MacPherson will deliver a keynote presentation titled “Leading Through the Noise: Thriving in the Next Chapter of the AV Industry.” The presentation explores how people-first leadership, adaptive communication, and genuine connection can help AV professionals thrive as AI and other emergent tools transform our workflows. Following the keynote, attendees are invited to participate in an open roundtable discussion focused on the future of leadership, mentorship, and innovation in Canada’s AV community. Attendees will also have the chance to win exclusive prizes, including enrolment in a Rational Acoustics Smaart Fundamentals Training course. Complimentary food and beverages will be provided, and PAVSC swag will be shared.

“This event represents a fantastic opportunity for our Members to connect, learn, and grow alongside peers and leaders from across the industry,” says Greg Rushton, Chair of the Board of Directors, PAVSC. “We’re committed to hosting more events like this in regions across Canada, bringing our Membership together to share ideas, strengthen connections, and shape the future of our national AV community.” Registration is required and open to PAVSC Members only. Registration closes October 31. 

Learn more and register today at pavs.ca